The result is this poised pair as well as a combination of serif and sans-serif fonts for a look that is both bold and approachable.

Attorney Parker Layrisson of Ponchatoula, LA, is undergoing a name change and recently tapped LLB Designs to help develop a new identity package. An updated logo, business cards, letterhead and envelopes were all on the list and it was also important to the client to maintain consistency with the firm’s old brand while transitioning to an updated look. We kept the colors and much of the overall layout the same, but updated the font to a slightly more classic style and adjusted the typography to work with the new name. LLB Designs provided color and black and white versions of the new logo in both print and web-appropriate file types, as well as a cheat-sheet outlining the fonts and color breakdown as a reference for future use. A local printer printed the letterhead, envelopes and business cards, and the final result is very clean and professional, fitting right in with the rest of the firm’s existing branding.

When bay-area based Cubes & Crayons came to LLB Designs asking for a logo and corporate branding for their new venture, we jumped at the chance to jump in and help out. Outside the Cube is their new professional division providing co-working space for entrepreneurs, professionals and students. This young, hip target audience warrants a clean, minimalistic approach that is fresh and sophisticated, while also coordinating with the parent company’s existing collateral.

First on the list was a brand new logo, with clean lines, easy-to-read, stylish fonts and a streamlined color palette. LLB Designs pushed these same elements a step further through business cards, and then worked with the company’s web developer to coordinate the website layout. Crisp black and white lines, hints of their trademark blue and pops of color through photography all work together to form a chic, modern look.